About Edgar Rodriguez

I joined Distribion, the leading Distributed Marketing Platform provider for insurance marketing organizations, as Vice President of Sales and Marketing in October 2009. I bring more than 18 years of Enterprise Software, Services and SaaS experience to Distribion, including extensive industry background in high-tech, industrial, finance, insurance, CPG, franchise and healthcare solutions. I am responsible for meeting the company’s brand and financial objectives by developing tactical and strategic high-growth global business opportunities through partnerships and end customers.

Prior to joining Distribion, I headed sales at Lead Maverick/Ecordia.  My experience also includes President and Owner of Cogo Solutions, Vice President of Business Development for Cerebra, Vice President of Sales and Marketing for Mindflow Technologies, Vice President of Sales and Marketing for Satama Interactive and Business Development Manager for i2 Technologies.

My accomplishments include working with small, medium and Fortune 500 companies resulting in $150k average to multi-million dollar contracts and long term business relationships.

I am a Texas native and attended the University of North Texas.

After working in Internet and Tech for 14 years, I finally decided to jump on the blog bandwagon.  On this blog I plan on offering advice, news, tips, business motivation, as well as tidbits about myself and family. I’m glad you stopped by.

Follow me, Edgar Rodriguez on Twitter.

Edgar Rodriguez’s Business Profile
A accomplished executive who possesses a high degree of initiative and strong desire to excel. Reputation for developing excellent client relationships, resulting in high conversion rate and strong referral base over the last 18 years. These qualities are demonstrated with a proven track record and experience in:

• Managed teams at the executive level.
• Managed/lead national & international inside & outside direct sales forces resulting in millions in sales.
• Consulted in accessing opportunities, business solutions, value added sales using the “software as a service” (SAAS) as well as the ASP approach.
• SWAT Team territories and management of representatives.
• Initiated, negotiated and closed $10K to $1 million plus opportunities with SMB and Fortune 500 market leaders.
• Developed, deployed and executed proven sales and marketing strategies.
• Developed qualified new business opportunities for forecast and pipeline accuracy with proven inside sales methodology.
• Leveraged strategic alliance/channel development for indirect volume sales.

Industry experience include: Financial Services Industry – SOX, HIPPA, COSO and ITIL, CPG–QSR/F&B, Hi-Tech, Process, Industrial, Healthcare, Life Sciences, Telecom, Pharmaceutical, Retail, Service, Distribution, eBusiness, Transportation and Oil & Gas.

Edgar Rodriguez’s Objectives:

To continue to position innovative and high value information technology solutions in global markets and contribute my time to philanthropic organizations in my community.

Edgar Rodriguez’s Specialties:

• Distributed Marketing

• Business Analyst
• Search Engine Optimization
• Semantic Technology
• Knowledge Management
• Visual Content Management
• Compliance – Regulatory, State and local
• Business Development Consulting
• Alliance management
• Federal, State and Local negotiations
• HR and IT contract and permanent staffing
• Information Technology outsourcing
• Procurement
• Sales and Marketing management and methodology
• Software and Services negotiations with Fortune 1000
• Supply Chain management